In an ideal world, the right message would reach the right person at the perfect time. That marketer’s dream is now a reality. Smart Versioning from MediaMind dramatically simplifies the production workflow and puts sophisticated targeting and optimization capabilities within easy reach for every campaign and every advertiser – across any publisher in your media plan.
Smart Versioning has a revolutionary interface that centralizes all the information you need to plan and distribute dynamic creative messages. You create the master ad, define the variables and goals, and Smart Versioning pretty much does the rest. Setup is easy. Changes are easy. Managing and versioning large numbers of ads is easy.
Not only does Smart Versioning simplify the production side of the campaign process, it also opens up new doors for sophisticated optimization.
Whether you’re producing the most basic ad versions or executing a highly targeted multi-variant optimization strategy, Smart Versioning provides advanced analytics to make the most of your results.